How Do We Decide? ... Chapter 4
( ¹ ) 👉 Türkçe'si AÅŸağıda 👇 ( EN ) - 4 - There's a constant battle in our heads, whether we realize it or not . What's more, this battle doesn't emerge only when we need to make tough decisions. In our daily lives, we make thousands of small decisions; such as what to eat, what to wear, which way to go, how to respond. But who wins the battle ? Rational me or Emotional me ? Really, how do I decide ? As Eagleman puts it, decision making lies at the heart of everything and in this chapter he shows us that it's a fairly complicated process since every decision we make is born of a 'winner takes all' competition between rival neural networks. Yet, normally, we're not aware of this rivalry. In order to make better sense of how this rivalry effects our decision-making process, let's delve into it and see how Eagleman explains this process in his book²: Early theories of decision making assumed that humans are rational actors, tallying t...